Breakfast spot opens newest location on March 16

BASTROP, TX / ACCESS Newswire / March 16, 2026 / First Watch, the award-winning made-to-order breakfast, brunch, and lunch spot, will open a new restaurant in Bastrop on Monday, March 16. The restaurant, located at 661 State Hwy 71 West, Suite 101, brings a chef-inspired menu and rotating seasonal offerings to a 3,922-square-foot space that seats more than 170 people and features a covered patio and an interior bar.

First Watch is widely beloved for its modern take on breakfast and brunch. Dishes are made to order using fresh ingredients in a kitchen without heat lamps, microwaves, or deep fryers. In addition to familiar favorites like omelets and The Traditional, First Watch's diverse menu - which is available all day - also includes innovative dishes, such as Avocado Toast, Farmhouse Hash, Lemon Ricotta Pancakes, and its signature Million Dollar Bacon, as well as sandwiches and salads, including the Chicken Avocado Chop Salad.

The Bastrop team will start each morning juicing fresh fruits and vegetables to make their signature fresh juices. First Watch also brews its socially responsible Project Sunrise coffee, sourced by women coffee farmers based in South America. To celebrate the opening, customers who dine in at Bastrop on Monday, March 16 through Friday, March 20 will receive unlimited Project Sunrise coffee with their meal. In addition, the first 120 customers to visit the new restaurant will receive a custom, reusable travel mug.

First Watch offers a revolving seasonal menu that follows the position of the sun to source fresh ingredients. The Bastrop restaurant will offer its first seasonal menu in 2026.

This restaurant will employ approximately 60 people while operating on a one-shift a day, "No Night Shifts Ever" approach that enables its teams to enjoy their evenings and build a better quality of life. Interested applicants are encouraged to apply at https://harri.com/7738.

First Watch is open 7 a.m. to 2:30 p.m. daily for pickup, delivery, and dine-in service. To place an order or join a digital wait list, visit firstwatch.com.

About First Watch
First Watch is the leading Daytime Dining concept serving made-to-order breakfast, brunch and lunch using the freshest ingredients available. Guided by its "Follow the Sun" culinary philosophy, First Watch's chef-driven menu rotates multiple times per year to feature the highest-quality flavors at their peak, offering elevated executions of classic favorites, fresh juices like the Kale Tonic, and fan favorites such as the Lemon Ricotta Pancakes, Quinoa Power Bowl and signature Million Dollar Bacon. For every kid's meal served, First Watch proudly donates a portion to organizations and causes making a positive impact to our communities - raising approximately $2.0 million to date. A recipient of many "Best Breakfast" and "Best Brunch" awards, First Watch was voted #1 Best Breakfast by Newsweek's Readers' Choice Awards 2025, and named 2025 and 2024's #1 Most Loved Workplace in America by the Best Practice Institute - an accolade most recently featured in The Wall Street Journal - after appearing on the list in 2022 and 2023, as well. With a commitment to quality, hospitality and community, First Watch is redefining Daytime Dining across more than 630 First Watch restaurants in 32 states. For more information, visit www.firstwatch.com.

About Mac Haik Restaurant Group
Mac Haik Restaurant Group (MHRG) is a division of Mac Haik Enterprises (MHE) LTD, a diversified holding company headquartered in Houston, Texas. MHRG oversees a growing portfolio of original and franchised concepts, including Kirkwood-a signature modern clubhouse-style restaurant opening in Houston's Energy Corridor-and Maggie's Coffee. MHRG is also the largest franchisee of First Watch Daytime Café Restaurants and was named Franchisee of the Year in 2024. MHE's broader holdings include Mac Haik Outdoor Media, Mac Haik Hospitality, and Mac Haik Automotive Group, which operates 17 dealerships across the South. Learn more at machaik-enterprises.com.

Media Contact
Lacey Martin
[email protected]
M: (713) 408-1381

SOURCE: Mac Haik Enterprises LTD



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